Project Overview

Client: Ivory for Cognitive Health
Industry: Editorial Design
Timeline: 2 weeks (2024)
Scope : Editorial Design, Publication, Printing

Creative Direction

Nothing is more satisfying than a clean report on the Brain health findings. Clean, structured, precise. That's the direction we wanted to go for here.
If you want to break some bad news to people - you may as well do it in a great looking typeface, in good colours, and some sleek graphs.

Each graph, each finding has been carefully crafted to give the reader the best reading experience of a report of this calibre. I have purposefully chosen two contrasting typefaces like Inter Tight, which is clean sans serif, and Khand which is a contradictory elongated and strikes a good balance.